July 2005
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Inaugural Summit on the Business of Digital Signage Reveals How to Make Digital Signage Networks a Profitable Venture for Venues and Industry Alike

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(TORONTO)  – The skyrocketing digital signage industry is often compared to the early cable and the Internet industries. Given these tremendous opportunities, Strategy Institute will be holding its inaugural “Building Your Successful Digital Signage Business Summit” November 15th and 16th, 2005 at Chicago’s Eaglewood Resort and Spa.

This summit will bring together all stake holders in this rapidly progressing industry from retail, transportation, hospitality, entertainment and service areas as well as network operators, system integrators, display providers and audio-visual professionals. This highly educational event will address sessions on the optimal digital signage profit model, creating the digital signage rate card, operating costs, the industry matrix, a five year demand forecast, as well as key success stories from retail, hospitality and transportation service industries.

“Based on the success of our New York event in April, we are moving quickly to provide this market with the most relevant information on making digital signage networks a profitable venture for location-owners and network operators alike. Our line up of speakers and educational content will make this event an invaluable learning experience for all attendees" says David Laird, President of Strategy Institute.

Strategy Institute is an independent research organization. Strategy Institute assists corporate decision makers by presenting the latest and most significant industry trends enhancing business judgment.

For more information:
Himani Dureja, Communications Department
Strategy Institute
Tel.: 866 298-9343, Ext. 269


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