Air Advice Partners with MSCA for Webinar Series on Energy Services for Existing Commercial Buildings

‘Using Energy Efficiency To Drive Service and Retrofit Sales‘ Presented to MSCA Members

PORTLAND, Ore. – April 7, 2010 — Air Advice, developer of innovative technologies to assess and improve building energy performance, will host a three-part webinar series sponsored by the Mechanical Service Contractors of America (MSCA) titled “Using Energy Efficiency To Drive Service and Retrofit Sales” on April 14, 21 and May 4 at 10:00 am PST. AirAdvice President and CEO Jim Crowder will discuss integrating energy efficiency and cost savings goals into client relationships.


“Lowering the bottom line through energy efficiency makes sense to building owners and managers,” said Crowder. “But having a thorough understanding of ultimate cost potential can motivate comprehensive service agreements and retrofits.”


Topics covered in the webinar will include how to start energy efficiency conversations from the first client phone call, how to use energy benchmarking to begin an ongoing discussion about energy and operating costs, and integrating energy services into a comprehensive service agreement.


AirAdvice has provided similar webinar series to MSCA and Mechanical Contractors Association of America (MCAA) members, including an eight-part webinar series covering a broad spectrum of energy services topics for contractors and a two-part series focused on energy benchmarking.

Benefits of MSCA and membership to its parent organization, the Mechanical Service Contractors of America (MCAA), include several live and online educational and networking opportunities throughout the year; access to industry news, information and advances through numerous print and online mediums; a voice in labor agreements and negotiation, and a commitment to research through the Mechanical Contracting Education & Research Foundation.

Crowder recently exhibited Air Advice’s commercial product, BuildingAdvice, at the MCAA 2010 National Conference in San Francisco, March 28-April 1.

About AirAdvice and BuildingAdvice:
AirAdvice, a leader in diagnostic technology since 1999, is the developer of the industry-leading BuildingAdvice™ program, focused on reducing operating costs in commercial buildings. BuildingAdvice™ offers mechanical service contractors, real estate management companies, energy engineers, and consultants the ability to quickly provide sophisticated energy efficiency assessments for their customers’ commercial buildings. BuildingAdvice™’s Energy Savings Assessments offer customized, data-based efficiency recommendations and implementation solutions, often providing low- and no-cost actions for improving energy efficiency and presenting opportunities for significant annual savings over the long term. Through its comprehensive platform of innovative sensors, software, reports, consulting and marketing services, BuildingAdvice™ is helping companies and buildings across North America to reduce energy costs and improve sustainability. For more information, visit www.airadvice.com/commercial.

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