December 2006
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Whirlpool Corporation Joins CABA Board of Directors

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The Continental Automated Buildings Association (CABA) announced the addition of Whirlpool Corporation to its Board of Directors. CABA is a trade association that promotes advanced technologies for integrated systems and the automation of homes and buildings.

“I am gratified that Whirlpool has joined CABA’s Board of Directors,” stated Ronald J. Zimmer, CABA President & CEO. “With the firm’s addition, CABA continues its long tradition of representation from premier household appliance manufacturers.”

Carol Priefert, Senior Product Development Manager, will represent Whirlpool on CABA’s board. She has more than 10 years of experience with the company and has been closely involved with educating consumers about the benefits of Internet technologies.

Priefert is author of the book Home and Family Internet Resource Guide and lectures on the topic. She is a graduate of the University of Nebraska with a BS degree in Family and Consumer Science and has taken MBA classes at Michigan State. She has worked for companies such as ED & F Mann, GE, and Merillat.

contemporary She has also played a leading role in CABA’s Internet Home Alliance Research Council, a cross-industry network of leading companies engaged in collaborative research to advance the connected home space. The Alliance's research projects enables participating companies to gain important insights into the connected home space and leverage those insights into viable new business opportunities.

Recently, the Internet Home Alliance, under the lead of Whirlpool, completed its collaborative Laundry Time Pilot. Conducted in three Atlanta homes from May 30 through September 7, 2006, the study examined how Internet-connected laundry facilities could benefit household consumers.

“Laundry Time is a great tangible example of the benefit of CABA membership,” states Priefert. “Through collaborative research opportunities, CABA members can evaluate their latest products and services in a highly-controlled and realistic environment.”

About CABA
CABA is the only industry association to offer industry intelligence to stakeholders in all areas of home & building automation. CABA's resources cover areas such as HVAC, lighting, security, A/V, communications technologies, energy management and controls. A number of resources are available through the association including iHomes & Buildings magazine, CABA's Summits and Conferences, CABA's monthly eBulletin, Information Series reports, Event Reports and the CABA web site. Please visit for further information.


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