November 2007
News Release

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Graybar Distributes Precidia Products

Leading distributor now stocking iPocket232 and other Serial to Ethernet access devices.

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Ottawa, Canada, November 20, 2007 – Precidia Technologies Inc., a global leader in the design and manufacture of Internet Protocol (IP) payment and networking devices, and Graybar announced today a distribution agreement wherein Graybar will distribute Precidia’s products. Graybar is a leading North American distributor of communications and electrical products and related supply chain management and logistics services. Under the terms of the agreement, Graybar will distribute Precidia’s iPocket232 and Ether232Duo products to their Value Added Reseller (VAR) channel in a wide range of industries, including telecommunications.

Popular amongst PBX resellers, the compact, single port iPocket232 serial to Ethernet adapter is Precidia’s biggest seller. Recommended by Mitel for use with its PBX equipment, the iPocket232 has earned a loyal customer base for its low cost, simple deployment and solid reliability. The Ether232Duo is a two port RS232 to Ethernet converter, ideal for multiple serial device connectivity in a wide range of industries. Precidia’s product line is backed by its solid reputation, with customers in over 85 countries using the ROHS certified network connectivity devices in applications ranging from access control and security, to broadcasting and building automation. In fact, Precidia’s products are used in hundreds of unique applications.

“We listened to our reseller customers and added Precidia’s products in response to our customers’ requests,” said Mike Dumas, vice president—comm/data business for Graybar. “We are always looking for solutions that work to our customers’ advantage, and Precidia’s products help Graybar and our reseller customers provide a more complete IP/telephony solution.”

Mitel reseller Tharaldson Communications, Inc. (TCI) offers telecommunications solutions and services to the hospitality industry throughout the United States. They use the iPocket232 to link the Mitel SX 200 telephone system to guest services systems for integrated voice mail and improved call accounting. According to TCI, the iPocket232 gives them the piece of the puzzle necessary to deliver an end-to-end hospitality PBX solution to their customers.

Reliable Controls Precidia president Deepak Wanner believes that Graybar is an ideal distribution partner for Precidia: "This agreement strengthens the distribution channel Precidia uses to support our resellers, complementing our overall offering," said Mr. Wanner. “With Graybar, VARs can expect efficient, experienced customer service. In addition, Graybar’s industry-leading reputation as a communications technology provider ensures that VARs will be well served by this agreement.”

For more information on Precidia’s products, visit To order the iPocket232 or Ether232Duo from Graybar, contact your local Graybar representative or call 1-800-GRAYBAR (472-9227).

About Graybar
Graybar, a Fortune 500 corporation and one of the largest employee-owned companies in North America, is a leader in the distribution of high quality electrical, telecommunications and networking products, and specializes in related supply chain management and logistics services. Through its network of more than 250 North American distribution facilities, it stocks and sells products from thousands of manufacturers, serving as the vital link to hundreds of thousands of customers. For more information, visit or call 1-800-GRAYBAR (472-9227).

About Precidia Technologies
Precidia Technologies is a global leader in the design and manufacture of Internet Protocol (IP) payment and networking products. With customers in over 85 countries, Precidia offers unique products designed for simple serial networking, as well as a suite which manages the complexity of IP based payments in the retail industry. All of Precidia’s products have been designed to maximize the potential of existing equipment, with deployment, monitoring, security and management tools. For more information, visit Precidia on the Web at


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