Automated Buildings

Chiller Plant Efficiency Series – Cooling Tower Efficiency Part 2

Cooling Tower “Efficiency” vs. Actual Energy Efficiency (Greatest Misconception)
Cooling towers are often described as being “efficient” when the water leaving the tower is very close to the outdoor wet-bulb temperature. This common misconception results from the thermodynamic efficiency formula…
In this part, we will explore the factors that drive the cooling effect in a cooling tower. In Part 2, we will discuss the difference between cooling tower thermodynamical efficiency and electrical efficiency (kW/ton).

Master Systems Integrator

Day 1 | Monday, February 2, 2026 11:30 AM – 12:30 PMModerated by Scott Cochrane, President & CEO, Cochrane Supply with SpeakersNathan Kehr, Sr Sales

Practical Experiences Using AI

Wednesday, February 4, 2026 12:30 PM – 1:30 PM (Room S220) Moderated by Brad White, President, SES Consulting, featuring Jacob Fenley, Director of Tech Services, Cochrane Supply

How to Build Out an FM/PM Schedule

Tuesday, February 3, 2026 4:30 PM – 5:30 PM (Room S220) Moderator – Phil Zito, CEO, Smart Buildings Academy Join Phil Zito of Smart Buildings to

Innovative Methods for Retrofitting

Tuesday, February 3, 2026 3:00 PM – 4:00 PM (Room S220) Moderated by Brad White, President, SES Consulting, featuring Stephanie Poole, Principal, SES Consulting, and

Chiller Plant Efficiency Series – Cooling Tower Efficiency Part 2

Cooling Tower “Efficiency” vs. Actual Energy Efficiency (Greatest Misconception)
Cooling towers are often described as being “efficient” when the water leaving the tower is very close to the outdoor wet-bulb temperature. This common misconception results from the thermodynamic efficiency formula…
In this part, we will explore the factors that drive the cooling effect in a cooling tower. In Part 2, we will discuss the difference between cooling tower thermodynamical efficiency and electrical efficiency (kW/ton).

Master Systems Integrator

Day 1 | Monday, February 2, 2026 11:30 AM – 12:30 PMModerated by Scott Cochrane, President & CEO, Cochrane Supply with SpeakersNathan Kehr, Sr Sales

Practical Experiences Using AI

Wednesday, February 4, 2026 12:30 PM – 1:30 PM (Room S220) Moderated by Brad White, President, SES Consulting, featuring Jacob Fenley, Director of Tech Services, Cochrane Supply

How to Build Out an FM/PM Schedule

Tuesday, February 3, 2026 4:30 PM – 5:30 PM (Room S220) Moderator – Phil Zito, CEO, Smart Buildings Academy Join Phil Zito of Smart Buildings to

Innovative Methods for Retrofitting

Tuesday, February 3, 2026 3:00 PM – 4:00 PM (Room S220) Moderated by Brad White, President, SES Consulting, featuring Stephanie Poole, Principal, SES Consulting, and