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BTL Mark: Resolve interoperability issues & increase buyer confidence
BACnet Testing Laboratories

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Therese Sullivan

Content Marketing Leader
Tridium Inc

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Therese Sullivan

 Articles / Previews / Reviews / Interviews

Tagging Niagara Station Components It’s time to embrace standardized tagging to save time, achieve better outcomes

Professional Information

Expertise: Corporate communications, content marketing, demand generation, social media, press and analyst relations, enterprise vertical industry marketing.

Deep Domain Knowledge: Data Management, Data Analytics, Data Security, Data Center Energy Efficiency, Wireless Networking Solutions, Software-as-a-Service, AEC (architecture, engineering, construction) Marketing, Building Automation, Intelligent Buildings, High Performance Buildings, Facilities Management, Smart Grid, Lighting Control, CAD and BIM (Building Information Management) solutions.

Premium Content Specialties: Customer case studies, product information, email campaigns, webinar content, video scripts, whitepapers, and competitive analyses.

Strategic strengths: messaging, persona profiling, go-to-market planning, content curation, executive-level customer interviews. Adept at contextualizing, actively listening, storytelling. Familiar with Marketing Automation methods used to measure the ROI of content and the conversion of traffic to leads.

The S4 Group
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